_the Challenge
Voltaren approached us with a task to create 2 social-first videos that'd be story-based, work without sound and be shot in London while playing in locations found in German-speaking countries.
As the client's team loved the initial storyboards, we agreed to up the challenge to 3 films shot over just 1 day.
Voltaren approached us with a task to create 2 social-first videos that'd be story-based, work without sound and be shot in London while playing in locations found in German-speaking countries.
As the client's team loved the initial storyboards, we agreed to up the challenge to 3 films shot over just 1 day.
_the Solution
This was made possible with clever planning, precise shortlist treatment and good local location scouting. We also sourced brand supporting props to give a little character back-story for extra quirkiness. Fast paced editing allowed for product presentation that very much feels a part of the story and arrives early on at 3s into the films. A few seconds later there's another product beauty shot, similarly well placed into the story.
This was made possible with clever planning, precise shortlist treatment and good local location scouting. We also sourced brand supporting props to give a little character back-story for extra quirkiness. Fast paced editing allowed for product presentation that very much feels a part of the story and arrives early on at 3s into the films. A few seconds later there's another product beauty shot, similarly well placed into the story.
_the Results
1 day of filming with 3 models produced 3 stories, a total of 12 assets including alternations and 2 language options. The clients in three different countries were happy and immediatly booked more work like this.
1 day of filming with 3 models produced 3 stories, a total of 12 assets including alternations and 2 language options. The clients in three different countries were happy and immediatly booked more work like this.
